Customer Journey Mapping
Financial constraints highlight the need for cost effective services that can be linked to evidence of positive outcomes. Qualitative evaluation is increasingly important for demonstrating impact and informing decisions.
Customer journey mapping can be used to demonstrate impact or improve a service by finding out how people interact with it. It records each step of a customer's journey.
Customer journey mapping helps:
- track and describe a customer’s experience at each stage of their journey
- understand a customer’s thoughts and feelings
- capture customer feedback
- challenge presumptions surrounding service delivery
- compare the current situation with the ideal
- redesign the customer journey
- shape strategy and policy
- deliver efficiency savings
- improve customer experiences
- satisfy customers making them cheaper and easier to support
Case Studies
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LB Waltham Forest - Trauma Informed Practice training
We provided awareness training over 4 sessions to staff working in Children Social CareRead More -
ATHE Level 4 certificate – Working with Children, individuals, and Families.- Autumn 2022 Open course
We regularly run an open course for accredited level 4 qualification learners.
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Bracknell Forest motivational conversations training and coaching for school leaders
We were commissioned to provide support for school leaders across Bracknell Forest around holding motivational conversations. This is a powerful technique in bringing about behaviour change and improvement.Read More -
Case Study Adoption UK
Interface creates a new framework for Adoption UK so that services could be articulated clearly to stakeholders codifying existing services and identifying a delivery model that will support a new range of services within a wider profile of funding streams.Read More