Customer Journey Mapping
Financial constraints highlight the need for cost effective services that can be linked to evidence of positive outcomes. Qualitative evaluation is increasingly important for demonstrating impact and informing decisions.
Customer journey mapping can be used to demonstrate impact or improve a service by finding out how people interact with it. It records each step of a customer's journey.
Customer journey mapping helps:
- track and describe a customer’s experience at each stage of their journey
- understand a customer’s thoughts and feelings
- capture customer feedback
- challenge presumptions surrounding service delivery
- compare the current situation with the ideal
- redesign the customer journey
- shape strategy and policy
- deliver efficiency savings
- improve customer experiences
- satisfy customers making them cheaper and easier to support
Case Studies
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Safeguarding and Signs of Abuse Training
Interface worked with Ashmead Primary School on safeguarding and signs of abuse training...read more...Read More -
MOPAC Transitions to Adulthood Hub
We were commissioned to co design, develop and deliver the delivery of staff training and to facilitate a programme of ongoing workforce development, including reflective practice sessions.Read More -
Government of Jersey - ATHE Level 4 Working with children, individuals and families
We are working with Jersey’s Children First.to provide our ATHE Level 4 working with children, individuals and families qualificationRead More -
Stockton - Strategic Partnership Away Day
We facilitated a session between Stockton Borough Council and Family Action who have been awarded a contract to deliver services across the area. Over a full day we worked with key senior leaders to consider vision, aims, risks and governance and create an action plan for the next few months.