Customer Journey Mapping
Financial constraints highlight the need for cost effective services that can be linked to evidence of positive outcomes. Qualitative evaluation is increasingly important for demonstrating impact and informing decisions.
Customer journey mapping can be used to demonstrate impact or improve a service by finding out how people interact with it. It records each step of a customer's journey.
Customer journey mapping helps:
- track and describe a customer’s experience at each stage of their journey
- understand a customer’s thoughts and feelings
- capture customer feedback
- challenge presumptions surrounding service delivery
- compare the current situation with the ideal
- redesign the customer journey
- shape strategy and policy
- deliver efficiency savings
- improve customer experiences
- satisfy customers making them cheaper and easier to support
Case Studies
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Trauma Informed Practice training - Developing Together Social Work Teaching Partnership
We are currently providing a large training programme and associated support to the Developing Together Social Work Teaching PartnershipRead More -
Aberdeenshire C Change
C-Change is a structured, evidence based approach to assessing parental capacity to change in situations where the parenting is likely to be causing harm to their children. Aberdeenshire were interested in further improving quality of assessments and particularly to enable practitioners to move ‘stuck’ cases forwards and provide practitioners with greater confidence to intervene in families who could make initial changes but struggled to sustain parenting at a good enough level.Read More -
LB Lewisham (Family Thrive) Bespoke Training Course
We were commissioned to provide training to support frontline staff to build skills to support children and families accessing support from the Family Thrive team.
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Islington Evaluation
Interface were commissioned by Islington Council to evaluate its Early Help Family Support Services across their Children’s Centres, Families First and Islington Families Intervention Team (IFIT) teams...Read More